Sunday, April 30, 2017

Gabrielle Union is Summer Goals. Let's Discuss

Ismail oubarka | 4:16 PM
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Thursday, April 27, 2017

Foundation Drops | A Dream Come True if You're #TeamNoMakeup

Ismail oubarka | 12:18 PM
When I began my skin care journey, I've set one clear goal.  To have skin so flawless that foundation wouldn't be necessary.  I want skin that looks just as good bare as when it's camouflaged with high-end foundation. Every day, I get one step closer.  I'm still...

7 Benefits of Coconut Milk for Natural Hair with Alikay Naturals

Ismail oubarka | 11:29 AM
Creamy coconut milk in shampoo form! I'm sure you've gotten the memo by now that Melted Coconut Oil Season is upon us. If your coconut oil hasn't completely liquefied by now, it will at least soften substantially in the coming weeks. Coconut oil lovers, get ready - it's...

Wednesday, April 26, 2017

Model Grace Mahary Reminds Us How To Get That Summer Skin Glow

Ismail oubarka | 8:30 AM
@gracemahary The warmer it gets the more I start thinking about the full manifestation of summer.  I've already begun rummaging through my drawers in search of summer gear.  The only thing going through my mind is how I can nurture a head to toe glow.  On...

Tuesday, April 25, 2017

Controversy At Shea Moisture’s New Ad. What Do Y’all Think?

Ismail oubarka | 12:53 PM
Yesterday Shea Moisture released the first of an ad series to promote their products and to say black women were outraged, might be the understatement of the year. Before I go any further, watch the ad for yourself: I was honestly truly disappointed with the ad because last week...

Shea Moisture's Pepsi-esque Ad Move - How Did it Even Happen?

Ismail oubarka | 11:44 AM
Back when it was all love - 3 months after seeing MahoganyCurls (again), and meeting #goalsAF Massy Arias, Shea Moisture would go on to announce their partnership with Bain Capital. Yes, I used to work for NuMe (hangs head in shame) After yesterday's social media fallout...

Monday, April 24, 2017

Shea Moisture - We Not Finna Do This.

Ismail oubarka | 3:53 PM
Dear Shea Moisture, As a blogger, writer, influencer, consumer, and most importantly Black woman - I need to let you know something, straight up. We ain't finna do this. Nope. Image: Shea Moisture Not today, Shea Moisture. Not tomorrow, either. In fact, you can pretty...

Damage-Free Temporary Color on Natural Hair with Biotera Sheer Iluminator Tinted Moisture Treatment

Ismail oubarka | 9:48 AM
Biotera Sheer Illuminator is the perfect gentle color tint for natural hair. I'm no stranger to color. Back in the day, before I knew anything about developers, pH balancing, or even the structure of hair itself - I was all up in Target and Sally's buying boxes of dye...

How I came to believe that I could earn a $10,000 a month

Ismail oubarka | 9:30 AM
Many years ago, I had a conversation with my brother in which I asked him to imagine what it would feel like to earn $10,000 a month.  I could see the expression on his face change as he tried to imagine the scenario.  He struggled mightily.  After a few moments of...

Sunday, April 23, 2017

The Truth About Caring For 4C Natural Hair And Achieving Your Hair Goals

Ismail oubarka | 7:01 AM
Contents What is 4C hair 4C hair wash day Protective styling Choosing products As I get older one of the things that hold true in my life is that there are no shortcuts when you want to be successful at any goal you might have. In my own hair journey, and I am sure in […] The post...

Friday, April 21, 2017

This Simple At-Home Treatment Will Remove Your Stretch Marks & Body Scars

Ismail oubarka | 10:13 AM
The other day I was watching one of my favorite reality shows.  There was a scene where two of the main characters enjoyed a day of beauty treatments.  Instead of enjoying a leisurely massage, they opted for a more aggressive option. While laying face down, the two women...

Wednesday, April 19, 2017

Style Edit // Summer Festival Lookbook

Ismail oubarka | 10:22 AM
Coachella is currently in progress which means the start of spring/summer outdoor season.  I figured now would be a great time to collect some style inspiration for festival outfits ideas. I adore this black crochet top.  It's stylish, sexy and effortless.  It also...

This Braid & Curl with Eden BodyWorks Citrus Fusion is All You Need for #Summer17

Ismail oubarka | 9:47 AM
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Monday, April 17, 2017

Using The Power of Your Mind to Create the Perfect Ending for you Life.

Ismail oubarka | 8:03 AM
One thing I hate more than anything is a movie ending that's completely different from what I expected. I loathe movies that end in a manner contrary to what I wanted to see. It doesn't matter if the movie was one of the most cleverly directed features ever if the ending is not...

Sunday, April 16, 2017

How To Eliminate Distressed Dry And Brittle Hair For Good

Ismail oubarka | 7:04 AM
Contents Deep Conditioning The LOC Method A Midweek Moisture Regimen Trimming your hair The truth about afro textured hair and dryness is that you will never find one without the other. I know that sounds gloomy but that is the reality of the structure of our hair strand. Every strand...

Friday, April 14, 2017

3 Ways I'll Incorporate Activated Charcoal into my Daily Beauty Routine

Ismail oubarka | 8:38 AM
I've been aware of the many benefits of activated charcoal for years.  But I experiment with lots of products so I put charcoal on the backburner.  Today, I happened to stumble of Biore's Deep Pore Charcoal cleanser.  I wanted to try it so bad. But instead pulling...

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